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Lakers-Nets telecast most-viewed, highest-rated on YES

02/06/2013 12:00 PM ET
By YESNetwork.com Staff

Kobe Bryant puts home two points in the Lakers' 92-83 win over the Nets on Tuesday in Brooklyn.(AP)
February 6, 2013 – The YES Network's Lakers-Nets telecast last night was the most-viewed and highest-rated regular season Nets telecast ever on the YES Network, as it averaged 299,000 Total Viewers and a 3.08 TV Household rating in the New York DMA. The telecast peaked during the 9:45-10:00 pm ET quarter-hour, when 451,000 Total Viewers tuned in (a 4.47 average TV Household rating).

The previous most-viewed and highest-rated regular season Nets game on YES was the December 1, 2012 Nets-Heat telecast (242,000 average Total Viewers, 2.15 average TV Household rating in the New York DMA).

Through its first 43 Nielsen-rated games this season, YES is averaging a 1.10 TV Household rating for its Nets game telecasts, up 150% from the 0.44 rating it registered through its first 43 game telecasts last season (lockout-shortened).

YES has also seen dramatic increases in key demos for its game telecasts, as well:

• Males 25-54 are up 200%
• Males 18-49 are up 126%
• Persons 18-49 are up 150%
• Persons 25-54 are up 211%

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